DESIGNED EXPERIENCES TO INCREASE PARTICIPATION IN ACTIVE LIFESTYLE SPORTS.

DESIGNED EXPERIENCES TO INCREASE PARTICIPATION IN ACTIVE LIFESTYLE SPORTS.

During my time as Chief Strategy Officer for Dispatch, I designed and managed programs to build awareness and increase consumer participation for retailers such as Giant Bicycles, Shimano and Honda Powersports.

My favorite project was a mobile-first platform that transforms the purchase experience for bike owners while providing real-time participation data to manufacturers and gives new ways for retailers to meet consumers moment of intent.

Here is the a short demo to articulate the vision.